Background As a public university which put a strong emphasis on academic excellence with a special focus on military-related elements, NDUM also gives a great attention in spurring the knowledge in the fields of social sciences and humanities such as politics, history, Islamic studies, culture, and civilisation studies. This is complemented with the need to enrich the students with general knowledge and soft skills such as thinking and communication skills. Against this inspiration, the above conference will be organised by Faculty of Defence Studies and Management, Malaysia (NDUM) and Prince of Songkla University, Thailand (PSU). This annual conference has been held for four times at PSU and the fifth held on 27 April 2013 also at PSU and the alternately year in Malaysia and Thailand. Our association with this university should uplift our image at the international stage in these fields. This conference provides a rare opportunity for our academicians to discuss humanities topics related to culture, politics, nation-state, ethnic relation, business culture and issue related to management. Being a multiethnic society with three biggest communities, the Malay, Chinese and Indian and each ethnic community possesses a distinct identity in terms of custom, social norms, literature, and art, bringing this conference into the country fitting well to the spirit of the conference. Through networking and exchange our views with the fellow participants, we can strengthen our existing courses and provides inputs for the proposed postgraduate studies for both Master and PhD levels.

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