This 4-part webinar course is designed specifically for people who are preparing to sit for the IAB Digital Buying and Planning Certification exam, but can also benefit buyers and planners who are seeking to learn more about the ecosystem in a virtual classroom setting.

Questions about the Digital Buying and Planning program? Join our monthly, free online info sessions with Q&A

For those unable to attend the live training sessions, you can access a full recording up to thirty days after each session.

Each session will be 90-minutes in length:
  • Part 1: Monday, May 15th, Noon to 1:30 pm ET
  • Part 2: Tuesday, May 16th, Noon to 1:30 pm ET
  • Part 3: Wednesday, May 17th, Noon to 1:30 pm ET
  • Part 4: Thursday, May 18th, Noon to 1:30 pm ET


COURSE OVERVIEW
Get prepared to take the Digital Buyer and Planner Certification exam with help from IAB, the authority on the exam. This four-part webinar course will provide a detailed review of the major content areas outlined in the Exam Blueprint

Designed to mirror the content on the exam, this course will deepen your working knowledge of digital buying and planning and will help you determine which areas to focus on in your independent studies. Attendees will come away with an elevated knowledge of digital buying and planning and will better their chance of success when sitting for the exam.

WHO SHOULD ATTEND
This course is notdesigned to be an entry-level course. This course is designed for digital media buyers, planners, marketers and strategistswho are preparing for the IAB exam or have at least one year digital buying and planning work experience. This includes media professionals working in media roles related to buying, planning, strategy, and analytics.

Note: Cost of IAB Certification Exam application is NOT included in a-la-carte Prep Class price

Learn more and apply for IAB Digital Buying and Planning Certification.


COST

Training
Member: $299
Non-Member: $399
Note: Cost of IAB Certification Exam application is NOT included in Training above


Training + Exam Bundle
Member: $699
Non-Member: $899


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