Job no: 590361
Work type: Support Staff
Pay Grade: 10
Major Administrative Unit / College: College Of Natural Science
Department: Natural Science Dean 10032604
Salary: Salary Commensurate with Experience
Location: East Lansing
Categories: Full Time (90-100%), Administrative Professionals- AP,
PR/Media/Graphics/Comm/Fund Raising, Union
Position Summary
The Digital Assets/Social Media Coordinator assists the
College of Natural Science (NatSci) Communications Team in the development and
execution of communications strategies, campaigns, digital and online assets,
social media and other materials for the Dean’s Office, college departments and
programs. This person monitors website analytics and social media interaction
and interfaces with college units in digital assets/social media contexts;
posts news releases, social media posts and/or related content; and schedules
and/or conducts interviews for media-related deliverables (e.g., social media,
podcasts, videos etc.). The position reports directly to the Digital Media
Manager.
Unit Specific Education/Experience/Skills
Knowledge equivalent to that which normally would be
acquired by completing a four-year college degree program in Communications,
Telecommunications, Journalism, Marketing, or Public Relations; up to six
months of related and progressively more responsible or expansive work
experience in internal communications; news, broadcasting, and print media,
and/or marketing, advertising, and creative services; graphic design; word
processing; desktop publishing; web design; presentation; spreadsheet and/or
database software; public presentation; or radio production; or an equivalent
combination of education and experience.
Desired Qualifications
- Knowledge
equivalent to that which normally would be acquired by completing a
four-year college degree program in Communications, Telecommunications,
Journalism, Marketing or Public Relations
- One
year or more of related and progressively more responsibility or expansive
work experience in digital media
- Experience
using the following social media platforms: Twitter, Instagram, Facebook,
LinkedIn, YouTube
- Experience
editing and publishing web content using a web content management system
(experience with direct HTML editing and manipulation a plus)
- Experience
with creating, editing and publishing press releases and social media
postings
- Experience
and proficiency using Microsoft Office applications, including
spreadsheets, database, Outlook email calendaring, and other application
software (experience with Office 365 a plus)Experience using the Adobe
Suite (Photoshop, InDesign, Illustrator) for photo manipulation and/or graphic
creation
- Experience
with interviewing for content generation
- Experience
with scheduling logistics
- Demonstrated
people skills and positive attitude
- Background
or knowledge of the natural sciences is a plus
- Experience
and proficiency using Google analytics
